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2018 in Review: Highlights of The Organized Home’s First Year

Our newest site, The Organized Home, launched in November 2017, around the same time our third book, Remodelista: The Organized Home, hit bookstores. I came onboard as the site’s editor in January 2018, and immediately immersed myself in all matters related to organization. I’m happy to say I’ve found my tribe: design fanatics who are happiest in a clean, well-lighted room of one’s own.

Before we dive into new stories and projects (basement clutter, I have plans for you) for the coming year, let’s rewind and take a moment to revisit some highlights of this past year:

Website Launch

Home Office with Pegboard from The Organized Home, Photo by Matthew Williams
Above: Photograph by Matthew Williams, styling by Alexa Hotz, for Remodelista: The Organized Home.

Here’s how we introduced ourselves: “For more than a year, we’ve been working behind the scenes on our new book, Remodelista: The Organized Home, compiling our favorite organizing lessons learned over the past decade. The more we delved into the subject, the more we realized how central organization is to the well-considered home. So we’re delighted to announce that today we’re launching a new website, The Organized Home, offering daily dispatches on smart, thoughtful storage ideas for all over the house.”

Celebrations

We launched our new book with a soiree at Jenni Kayne’s first NYC boutique, in Tribeca (thanks, Jenni!), and traveled to Westport, CT, the next night to celebrate with our friends at Terrain in Westport (thanks, Lacey!).

Press, Etc.

The Organized Home GIF
Above: Photography by Jonathan Pilkington, direction by Alexa Hotz.

Here’s a sampling of what our friends had to say about Remodelista: The Organized Home:

Remodelista: The Organized Home has simple and joyful solutions for dealing with clutter prone spots with style.” —Washington Post

“A decluttering tome that supports the beauty of organization, helping readers to understand that order can be artful. The book goes room by room through every space in the house, breaking down not only what to toss and keep, but also how to make your home efficient without sacrificing style.” —Apartment Therapy

“A new book from the editors of Remodelista, Remodelista, the Organized Home, is chock-full of straightforward, unfussy solution[s] for getting your belongings and rooms in order. One section we especially love is the list of things you should get rid of in the bathroom—there are no theories, no asking yourself what brings you joy. Just a list.” —Architectural Digest

Remodelista: The Organized Home featured in GOOP’s 12 Hosting Hacks to Help You Survive the Holidays.

Spreading the Gospel

Above: The Organized Home is translated into Italian and Russian, spreading the gospel of better living through organization to other parts of the world.

Book Giveaways

The Organized Home Kitchen Kit
Above: The Organized Home Kitchen Kit, one of the customized kits we gave away at the start of 2018. Photo by Heidi’s Bridge. More giveaways followed (see Instagram Giveaway: “Remodelista: The Organized Home” and Falcon Enamelware).

A Newly Anointed Award

Our readers selected the Whitetail Farmhouse as the Best Kitchen Organization winner in the Remodelista Considered Design Awards.
Above: Our readers selected the Whitetail Farmhouse as the Best Kitchen Organization winner in the Remodelista Considered Design Awards.

For our annual Remodelista Considered Design Awards in August, The Organized Home sponsored a new category: Best Kitchen Organization Project. The winner, a farmhouse kitchen in Texas with thoughtful storage and vintage touches, ranked as one of our most read posts of the year. You can see more photos and read our interview with the owner here.

Popularity Contest

Master bedroom in a luxe-minimalist apartment remodel by Studio Oink in Mainz, Germany | Remodelista
Above: Ikea hacks are beloved by all. See one of our most popular stories of the year: Pax, Is That You? 10 Favorite Designer Hacks of the Iconic Ikea Wardrobe.

You really (really) like Ikea. So do we. Eleven of the top 50 stories of the year involved our favorite go-to purveyor of Scandi design. See the three most popular Ikea posts here, here, and here.

A Surprise Hit

You love a well-ordered pantry. Steal This Look: The Modern Farmhouse Pantry (a Remodelista Considered Design Awards Finalist) was a top post of the year.
Above: You love a well-ordered pantry. Steal This Look: The Modern Farmhouse Pantry (a Remodelista Considered Design Awards Finalist) was a top post of the year.

One of the most-read stories on the website is also our most popular Instagram post of the year: the modern farmhouse pantry of one of the finalists in the Best Kitchen Organization category. See Steal This Look: The Modern Farmhouse Pantry (a Remodelista Considered Design Awards Finalist). And go here for our 10 most liked Instagram posts.

Out & About

Here’s what we’ve been up to (book signings, podcasts, and more):

Looking Ahead

In the coming year we’ll continue to share ingenious products and smart solutions for a more organized home with you, our readers. Have a specific storage issue you’d like us to address? Want to see more stories on certain organization projects? What kind of posts do you want to see more (or less) of on our site? We’d love to hear your thoughts in the comments section.

For a few of our most-read posts this year, see:

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